Virtual Staging Can Increase Long Distance Sales

Posted by Gurpreet Ghatehora on Friday, January 4th, 2019 at 11:20am.

Long distance home sales are becoming more and more common as technology is developed that allows home buyers to see a home and tour it virtually so that they don’t need to take the time or spend the money to visit a property in another state or another far away area before moving there. Long distance moves have always been par for the course for military families but now more and more professionals are accepting transfers and moves from their employers as a way to keep their jobs, or be nearer to family members, or to move to a more affordable area. And technology like virtual staging is changing the way that homes are sold and increasing the number of long-distance sales that are happening.

Virtual staging is an innovative design application that allows professionals to digitally stage a room from an image or a video. Then that video or photo that has been digitally staged can be sent to a potential buyer who can view the room just as if they were actually in the room. High tech virtual staging gives long distance buyers the chance to see a home and get a sense of that home from far away. And digital staging can be used to show off the advantages of the home while minimizing the flaws of the home just like real-world staging.

But virtual staging is a lot cheaper to do than traditional staging, which is why it’s fantastic for sellers who want to sell their homes but don’t have a lot of money to invest in fixing the home up to make it more attractive to buyers. With virtual staging potential buyers can see a clear image of what the home’s potential is and how the home could look regardless of what it looks like now. Long distance buyers can even have photos of their own furniture, art, and household objects digitally staged in the home to see exactly how all of their items would fit into the home.

Virtual staging is a game changer when it comes to increasing the number of sales that agents can get and opening up new buyer pools to agents. Now agents can welcome buyers from other areas and make it easy for those buyers to see a home without them having to travel to actually tour the home. And they can go through the buying process online and through phone and email so that they can buy a new home before they have even set foot in town.

If you want to reach out to new buyer pools and update your skill set so that you are using the most modern technology possible to sell homes brush up on virtual staging and try adding some digital staging to your existing listings and see how quickly interest in those listings increases. 

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