Using Home Staging to Sell Quickly

Posted by Gurpreet Ghatehora on Wednesday, April 9th, 2014 at 9:02am.

In a buyer’s market, or a saturated market, selling your home can be tough – there is a lot of competition out there. Staging your home is one way that you can set your property a part from others, but home staging isn’t only beneficial in a buyer’s market. In a seller’s market, homes may be selling quickly but oftentimes that will depend on the price range your home fits into. Even in a seller’s market there may be niches where a seller finds quite a bit of competition and this is where they can utilize home staging too.
Home staging is the practice of completely setting your home up as if it were a show room. You choose stylish furniture and accent pieces, it doesn’t have to be a lot either, just the basics to give potential buyer’s an idea of how the home could look and the potential within it. In many cases this can be achieved by ensuring bedrooms have full-sized beds, displaying how well the space can be used, and setting up the living room to appear efficient but welcoming. Many potential buyers lack imagination and when they see a home filled with old furniture, cluttered with knick-knacks and kids toys, all they see is the ‘stuff’ in the house, not the house itself. Home staging eliminates the problem.
At the same time, providing a completely empty home can pose the same problem. Buyers lack perspective in an empty home and are left guessing if a room is large enough for their bed or practical enough for their furniture sets. For buyers who have many homes to view and are buying in a competitive market, taking time out to guess at a space or its potential is a waste of everyone’s time. Home staging can be a simple step that will say everyone time and attract plenty of interest because it makes for more attractive advertisements.
If you are on the lookout for a way to grab the attention of as many buyers as possible, consider home staging as a means to an end.

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