How Digital Staging Is Changing the Way Real Estate Agents Show Homes?

Posted by Gurpreet Ghatehora on Tuesday, June 11th, 2019 at 3:44pm.

Digital staging is quickly becoming a popular way to show listings. These days most home buyers spend at least some time looking at listings online before contacting an agent about homes they want to see. With digital staging and innovative use of technology buyers who are interested in a home can see that home perfectly staged online to decide if the house is the right one for them. This is great for agents and home sellers even though digital staging can be a little expensive. Here’s why digital staging is better for sellers and agents than just regular listings:

Digital Staging Saves Time and Money

edmonton real estate agentsThanks to digital staging there are no more wasted hours spent on open houses or showings that don’t lead to offers. People browsing through homes that digitally stage will get an accurate idea of the look, size, and feel of the home at a time that’s convenient for them. If they contact an agent about that home, they are already familiar with the home and are already interested in the home. That means that there is a better chance they will be ready to make an offer when they see the home in person.

Even though the cost of digital staging might seem high it’s usually cheaper than the cost of professional staging for a home, especially if all furniture and other items need to be rented to stage a large home. Digital staging achieves the same purpose as physical staging but at a much lower cost for the homeowner.

Digital Staging Is More Convenient

Homeowners who are trying to sell their homes can use digital staging to give buyers an idea of what the house is like without having to go through the hassle of moving all of their furniture out of the house, taking down photos and knick-knacks and putting away or packing up personal items. Homeowners also don’t have to be displaced frequently so that the home can be shown in person when there is a listing online with digital staging that homebuyers can view to decide if they’re interested in the home or not.

Digital Staging Shows Home Buyers Possibilities

One of the toughest challenges that real estate agents face is getting home buyers to look past a home’s bright paint, old wallpaper, or outdated fixtures to see the potential beauty and function of the home. With digital staging, an agent can show a potential buyer what the kitchen would look like with updated countertops or what the bathroom would look like with new vanity and sink. They can see a finished basement and better landscaping. And once they can see how those changes would look in that space they are able to see the potential in the home which could increase their interest in a particular home.

   

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