Marketing your home doesn’t have to be difficult. In fact, it can be really easy, if you do your due diligence. You have several options when it comes to marketing your home – the first of which should always be through a licensed realtor.

Other Options

While a realtor should be your first choice, some people choose to tackle the home marketing scene all on their own. If that’s you, then your first course of action for marketing your home should be to whip your home into pristine condition and take some stellar photos. Pictures are essential to any online marketing scheme you may decide to tackle – or even if you go through print media, like a newspaper. Flattering photos are key.There are many online channels you can pursue, a particularly popular one is Kijiji. Kijiji allows you to post free ads for anything you want to sell, including homes. When marketing your home through this site you need to provide an appealing description, fantastic photos, and contact information. This can end up being a lot of work. You will be responsible for answering every inquiry and phone call, and setting up viewings of the property (as well as supervising them).

So You Chose A Realtor

Just because you are using a realtor, doesn’t mean you can’t pitch in and help out on the marketing side of things. Your realtor will post listings on all relevant sites, including MLS, but it’s good for you to share whatever your realtor lists via social media sites to spread the word. The great thing about using a realtor is that it can be as hands-off as you want it to be. The only thing you ever have to do is keep the house clean and vacate on days when the home is being shown. If you are worried about marketing your home, don’t be. It can be as easy or as difficult as you would like!

Posted by Gurpreet Ghatehora on


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Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton. Copyright 2023 by the REALTORS® Association of Edmonton. All rights reserved.

Listing information last updated on June 5th, 2023 at 7:46am CDT.