Summer is starting to wind down and your sales may be slowing down too. But there are a few ways that you can renew interest in your listings and catch the attention of buyers now so that deals can close before the summer is over and kids go back to school. If your sales are lagging in the summer heat these four ideas should help get things moving again:

Change Your Open House Times

Now that summer is in full swing people are often spending their weekends enjoying the outdoors at the beach or at the park. So, if you’re holding open houses on the weekends and not getting a lot of traffic you need to consider that during this time of the year more people are spending their weekends taking short trips and enjoying time with their families. Move your…

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Just when you have started to get a handle on what Millennials are looking for in new homes it’s now time to prepare for Generation Z buyers. The first members of Generation Z are starting to leave school, get professional jobs, start families, and settle down. And members of this unique generation have some unique must-haves when it comes to buying homes. Older home and traditional starter homes aren’t going to cut it for this generation of buyers. Here’s what you need to know about Generation Z home buyers:

Integrated Technology Is A Must Have

This generation has grown up on technology so they are extremely comfortable using technology and expect to have Smart home technology in their homes. In order to attract Generation Z buyers, homes must have…

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You might think that selling a home with a pool would be easy, especially during the hot summer months. But for many potential buyers, a pool isn’t a bonus. They think of the upkeep that a pool requires, and the liability of having an attractive nuisance on the property instead of the summer afternoons spent swimming and lounging in the comfort of their own home. If you are representing sellers that are selling homes with pools here are a few ways that you can remind potential buyers how much of a bonus a pool can be:

Show the Cost of Maintaining the Pool

A simple and effective way to make buyers warm up to the idea of having a pool is to have on hand estimates from a few different pools and spa companies showing what it would cost to have regular…

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One of the bigger marketing challenges that agents can face is selling a good home in an area with bad schools. The home itself could be great and priced to move, but it’s hard to attract buyers in an area with bad school ratings. When parents and families are looking for homes they almost always cite good schools as the top must-have on their new home checklist. But there are some great homes in poor school districts. Here are a few tips from real estate pros to make it easier to get interested in a home that is in a neighborhood with poor school ratings:

Market the Home to People Without Kids

Edmonton school ratingYoung professionals just starting out or Baby Boomers whose kids have already moved on may be the perfect fit for a great home in an area with poor school…

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Think you know what Millennial buyers are looking for? You may not know about these interesting home amenities that are attracting many Millennials to homes that have them. Of course, Millennials want Smart home technology capability and open concept floor plans. But these picky buyers are also starting to look for other home amenities that will fit their lifestyles like:

Secure Outdoor Buildings and Spaces

MillennialsMillennials are so comfortable with online shopping that they prefer to shop for everything online, even groceries. But there has been a huge jump in the theft of packages thanks to this surge in online shopping. Many viral videos have made the rounds showing thieves taking packages from the front and side doors of homes even in great…

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Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton. Copyright 2023 by the REALTORS® Association of Edmonton. All rights reserved.

Listing information last updated on June 7th, 2023 at 1:18pm CDT.