Real Estate Blog

It’s a slow sale season right now as the holidays approach. That means it’s a great time to overhaul your website, check your marketing strategy, and make sure that you’re ready to hit the ground running in 2020. When was the last time you updated your website and implemented SEO strategies to boost your page’s stats? If it’s been awhile here are some easy website updates that you should make to make your page more inviting, more functional, and ready to impress potential buyers and sellers:

Upgrade Your Contact Form

Do you still have the same clunky form button on your website? No one uses those form buttons anymore. Now people have links to their social media accounts or direct to text message feature so that potential clients can get in touch at

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Gen Z buyers are going to be a big percentage of the home buyers that will be looking for homes in 2020. Gen Z is anyone born starting the mid to late 90s so they have grown up with more modern style homes that have amenities that a lot of older homes don’t have. They also have grown up with technology and really want to see their tech-based lifestyles reflected in their homes. If you have sellers that want their homes to appeal to Gen Z buyers these are the three home upgrades that are worth investing in:

Bonus Spaces

Whether it’s a finished basement, a converted garage, or even a multipurpose shed in the yard Gen Z buyers want options. They are used to doing a lot of different things at home and that requires a lot of different dedicated spaces.

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  1.      Not doing proper research and not knowing what you can afford - Make a list of all your monthly expenses (excluding rent), including vehicle costs, student loan payments, credit card payments, groceries, health insurance, retirement savings, and so on. Use a mortgage calculator to research current interest rates. This will give you an estimate of what your total mortgage payments will be. It is important to have a budget, know what you can afford, and find out how much a bank will lend you before you start shopping for your first home.
  2.      Not considering other expenses like paying property taxes, insuring your home against disasters, and making any repairs the house needs.
  3.      Being too choosy about the property as being first time home
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The core group of Millennials (less than 35 years old) are the ones most likely to need a place to either lease or purchase. Many of them are beginning to buy their first homes and invest in real estate for the first time. As a real estate agent, marketing to Millennials should be among your top priorities. You must begin building marketing campaigns that are specifically targeted toward this powerful group.

When marketing to Millennials, consider these important points:

  1.      A good percentage of the millennials are likely to use a Real estate agent. But they may be harder to please, compared to other generations.
  2.       Millennial home buyers would hire their agent again or refer them to another.
  3.      Millennials are more into social media
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Real estate is generally a great investment option. It can either generate passive income and can also be a good long-term investment if the value increases over time. However, you need to make sure you are ready to start investing in real estate as one will need to put down a significant amount of money up front to begin real estate investing. Buying a home, apartment complex, or piece of land can be expensive.

Here’s what you need to know about real estate buying:

  1. Planning out all of your expenses: When investing in real estate you need to consider the cost of taxes, utilities, upkeep and repairs.  It is also important to have insurance on the property (and plan for the cost). You should also be prepared to deal with additional costs and other
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Real Estate Sales can be broadly described as renting, buying, or selling property for clients. The tasks under the real estate sales are study property listings, interview prospective clients, accompany clients to property site, discuss conditions of sale, and draw up real estate contracts. Includes agents who represent buyer. The Real Estate Sales agent provides a sounding board for the needs and desires of the buyer or seller and uses this information to develop a selling or buying plan for the client. 

While purchasing a property the Real Estate Sales person helps in showing the property which is on the market and then later negotiating a good deal which is beneficial to both the buyer and the seller. Similarly, the Estate Sales agent assists the

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A person who sells and rents out buildings and land for clients is known as an estate agent. Real estate agents are licensed professionals who arrange real estate transactions, putting buyers and sellers together and acting as their representatives in negotiations. Due to many new property laws, the modern real estate agent has become an invaluable resource for those looking to find, evaluate and finance real estate. Often acting as a mediator between the various parties involved, a real estate agent is required to be licensed for the state in which they operate, ensuring they are competent as well as trustworthy. And this process has evolved in recent years, now containing more rules and regulations to protect consumers.

A real estate agent has the

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Real estate law is the law that governs buying, using and selling of land. This law governs how people acquire property and what they can do with the property that they own. Real estate law is also called real property law. Real estate law directly or indirectly impacts most of us on a daily basis, affecting homeowners, renters, landlords, home buyers and home sellers. Real estate law is called real estate because it’s about real property.

Real property is land as opposed to personal property which is objects. Fixtures like buildings or other large structures are also a part of real property. There are many different aspects of real estate law like deeds, titles, purchase financing, zoning, taxes and estate planning. Lawyers practicing Real Estate

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As a real estate agent, one of your most important roles is that of a marketer. You are marketing your clients' properties. You are constantly marketing yourself and your services. The competition is fierce, and these days you’ll need expert online and offline marketing skills to set yourself apart from the pack

Real estate marketing tips for realtors

  1. Social Media Strategies - Nowadays social media plays a very important role in Marketing. Make sure you have social media accounts on all the big networks (Facebook, Twitter, Instagram, Pinterest etc.) Interact with users to promote your properties.
  1. Print Media Strategies - Online marketing goes hand in hand with the traditional print marketing. Handing out an impressive business card goes a long way.
  1. Networking with other
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Bonus rooms are tricky. It’s a great selling point for a room to have a flexible bonus room space because these days many people want extra space that can be used as an in-law space for an aging parent, a space for kids to hang out, or a home office. But when a buyer is looking at a listing online or touring a home they might be unable to visualize what a bonus room would look like furnished or how to use it. If they don’t know how to use it then that room is just empty space that isn’t functional and that’s not attractive to buyers.  Here are some expert tips for staging a bonus room so that buyers can see the potential that it has:

Pick A Function

BONUS ROOMTrying to make one room look good having multiple functions is just going to confuse a buyer. You can

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